Skip to content

The Power of Perception

March 26, 2009

Just want to pose the question – what if advertising was part of your community experience and not just a picture hanging on your “wall”?

My thought here is – what if we could create an advertising platform that is run by the user and ad’s to their experience. This view isn’t strictly mine, but I have been mulling over the idea since I have seen a post (which I can no longer find) that offers viewers of online videos several choices of advertisers and they get to choose.

Interactivity, even if it is forced, should help build a users experience if it is done correctly. Skittles has begun to try and build a social media feed for their brand to try and capitalize on the trends, but what about lesser known brands that need to advertise?

How would you make online advertising better for the user/less intrusive?

Advertisements
One Comment leave one →
  1. March 26, 2009 11:03 AM

    Good writing. Keep up the good work. I just added your RSS feed my Google News Reader..

    Matt Hanson

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: